You spot the trend; the translator turns it into something you can sell. It breaks the look into parts and maps them to your catalog, photos and copy.
Colors, silhouettes, fabrics and styling cues are matched to pieces you already have, with ideas for a small edit.
Each idea comes with a photo prompt, a copy angle and a name for the edit.
Does it know what is trending?
No. You bring the trend. It does not invent trend data, search volumes or forecasts.
Should I chase every trend?
It gives an honest note on risk so you can decide whether a trend fits your brand.